The international film festival Novi Fokus Niš will aim to initiate the marginalized and/or forgotten dialogue on architecture. The festival will include not only screenings of films on pressing matters, but also a panel discussion with international speakers. The theme of the discussion, and also the main theme of the first edition of the festival will be Architecture without architects. We also think that dialogue on architecture shouldn’t be practiced by the few – Ivy league universities, state capitals which possess the biggest capital, investors, but by all – because we all live in the built environment. That’s why the festival will be held in the city of Niš, instead in the Serbian capital, which could result with the shift of architectural and cultural scene to the new cultural focal point.